Today, many riders use the “ollie-pop” on more than just the flat-level surfaces in between other tricks, it’s used heavily in the half-pipe and bowl ramps to allow the rider to go even higher in the air. Performing the “ollie-pop” while you’re at or near the top of the lip is a great way to get an extra couple feet, which might be all you need to get that extra turn in and nail the 720 (or 900, if you’re Tony Hawk).
A rushed take-off might be the problem here. Steps 2-4 of this trick tip could help you out. In order to make your feet “stick” to the board, you have to do the movement fluidly. But don’t stress yourself out! You should rather start with some preliminary exercises until you feel safe while ollieing. It is also important to pull your foot up to your board’s nose in a straight manner to prevent it from spinning.
If you’ve ever watched a skateboarder roll down the street and then all of a sudden pop into the air on a skateboard, you’re probably wondering the same question a lot of people do: how on earth do they do that? It almost seems magical how they just seem to explode off the ground, and then just kind of float. Skateboarder, meet, the ollie. It’s not in the category of “easy skateboard tricks,” but if you learn how to ollie, you’re well on your way to fame and fortune as a professional skater.
The wheels of a skateboard are usually made of polyurethane, and come in many different sizes and shapes to suit different types of skating. Larger diameters (55–85 mm) roll faster, and move more easily over cracks in pavement and are better for transition skateboarding. Smaller diameters (48–54 mm) keep the board closer to the ground, require less force to accelerate and produce a lower center of gravity which allows for a better response time, but also make for a slower top speed and are better for street skateboarding. Wheels also are available in a variety of hardnesses usually measured on the Shore durometer "A" scale. Again like car tires, wheels range from the very soft (about Shore A 75) to the very hard (about Shore A 101). As the A scale stops at 100, any wheels labeled 101A or higher are harder, but do not use the appropriate durometer scale. Some wheel manufacturers now use the "B" or "D" scales, which have a larger and more accurate range of hardness. Modern street skaters prefer medium-sized wheels (usually 51–54 mm), as small wheels with lighter trucks can make tricks like kickflips and other flip tricks easier by keeping the center of gravity of the skateboard closer to the deck, thus making the deck easier to spin. Street wheels are harder (A 100/A 101). Vertical ramp or "vert" skating requires larger wheels (usually 55–65 mm), as it involves higher speeds. Vert wheels are also usually slightly softer (A 98/ A 99), allowing them to maintain high speed on ramps without sliding. Slalom skating requires even larger wheels (60–75 mm) to sustain the highest speeds possible. They also need to be soft and have better grip to make the tight and frequent turns in slalom racing. Even larger wheels are used in longboarding and downhill skateboarding. Sizes range from 65 mm to 100 mm. These extreme sizes of wheels almost always have cores of hard plastic that can be made thinner and lighter than a solid polyurethane wheel. They are often used by skateboard videographers as well, as the large soft wheels allow for smooth and easy movement over any terrain.
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When I was about 10, I broke my first skateboard by riding it into a ditch. A decade later, in college, I broke another skateboard within an hour of owning it (surely a record) in a short-lived attempt at doing an ollie. (Surprisingly, the store accepted a return on that board even though it was in two pieces.) Then I was gifted a really nice, high-quality skateboard. The first thing I did with it was ride it down a big hill, a valiant but ill-fated adventure which ended with me jumping off the skateboard, rolling down the grass, and arriving scraped up, deflated, and rather disoriented near the entrance to my college cafeteria. (In my defense, the wheels and ball-bearings on that skateboard had been pre-lubricated to minimize friction, and why would anyone do that, that's just crazy.)
It is mainly because those items are guaranteed to help you familiarize yourself with the ins and outs of using them. They are a big help in making you feel comfortable when you push off with your feet while also balancing on top of the board when riding. It is not good to go for a very technical product, so it’s best to choose the mentioned types first.